Hola! I’m Pepe a user researcher and innovation specialist. I work at the crossroads of human insight and technology, ensuring our interfaces empower people to achieve amazin things, always keeping humans at the center of data-driven solutions.

This is me, Jose Miguel, but I go by Pepe.
I currently live and work in San Diego, CA.
Questions
Over
Assumptions

Areas of expertise

  • Define & execute User Research
  • Design-Think ing Facilitator
  • Cross-functional Team Leader
  • Ideation & future Scenarios
  • Client Relationship Management
  • Knowledge Management Systems
  • Strategic Planning & Analysis
  • Survey Techniques
  • Insight Storytelling

HUMAN CENTERED RESEARCH PROCESS

Senior
UX
Researcher

As a designer, experience researcher, and innovation specialist, I approach my work with a set of guiding principles that have been deeply influenced by my diverse experiences in the field. These principles guide every decision, design, and interaction, ensuring that every project I undertake is thoughtful, impactful, and user-centered.

I prioritize asking insightful questions over relying on assumptions. In my work with a staffing healthcare company, this approach led to deeper conversations with users, revealing critical needs that might have been overlooked. As a result, our solutions were not only more effective but also more closely aligned with real user experiences.

PROFESIONAL EXPERIENCE

Neudesic – an IBM Company, Irvine, CA
Senior User Research Consultant

Jun 2021 - Apr 2024

Neudesic – an IBM Company, Irvine, CA
Business analyst Lead – AMN Healthcare
Staffing Company

Jul 2022 - Jan 2024

Neudesic – an IBM Company, Irvine, CA
User Research Lead – Verb Tech –
Online Video & Sales Plataform

Jul 2021 - Nov 2021

Bank of America, Charlotte, NC
User Experience Research Lead

Apr 2019 - Feb 2021

AC&M Group, Charlotte, NC
Project Manager – Research Strategy

Mar 2017 - Apr 2019

EDUCATION

Master of Arts in Design Management
Savannah College of arts and Design,
Savannah, GA.

Bachelor of Science in Architecture
Monterrey Institute of Technology,
Queretaro, Mexico

TECHNICAL
PROFICIENCIES

Adobe Suite, ChatGPT 4.0, Ethn.io,
Figma, G-Suite, Google Survey,
Heat-mapping software, InVision,
Miro, Monkey Survey, Ms
Forms, Ms Office, Optimal Workshop,
Optimize.io, Qualtrics, Tableau,
UserInterviews.com UserTesting.com

PROFESIONAL TRAINING

Parametric Design | Urban Research Lab, University of
Technology, Delft, Netherlands.

IBM Design Thinking Practitioner, IBM Enterprise Design
Thinking Co-Creator.

Advanced Approaches in UX Research Workshop. Improv for Personal and Professional Development workshop.

Presenting with Confidence with Mike Monteiro.

Lean UX Expert Course.

Diploma on Digital Photography Storytelling Techniques, Xp
Photography, Mexico City.

Diploma on Psychoanalysis in Visual Arts, Agora Institute.
Guadalajara, Mexico.
This is me, Jose Miguel, but I go by Pepe.
I currently live and work in San Diego, CA.